Ever tried creating a killer offer to attract online customers? You’re in the right place. Keep reading to learn more.
Solve your customers’ problems and they’ll be eager to pay for
your offer. There is no need to throw offers around without solving your
customers’ burning issues.
There are
loads of offers to promote online, but few will ever have the power and distinctiveness
required to put bucketloads of money in your pocket.
Creating
your own killer proposition is the way several people have managed to build huge
lists, generate revenue, and grow their online businesses.
It may appear
like an overwhelming task at first. For me, it was a huge step too, but
I’ve created a number of successful offers myself.
Check out how
I do it: Success book
1. Know Your Target Market
The first thing you need to consider is your target market. A killer offer is intended
to appeal directly to a specific group of people. You’ll need to offer
something valuable—that’s something they’ll want to use or learn from.
The key to a successful offer is merely creating something your target market
is craving for.
You can
discover what this is by doing a little bit of research. Try to find an appropriate
message board and look at the questions being asked. Explore offers from
other people, keeping an eye on what they’re offering and the way their offers
are presented. This research phase will surely give you all the answers
you’re looking for.
2. What's in it for Your Customers?
The main selling point of your offer will be the benefits. You’ll need to determine what someone will get out of it. Maybe it’s a program that makes their life easier.
It could be an educational course that answers a number of
questions they have. Perhaps it’s simply a new technique or product which
will improve what your potential customers are already doing.
Before you can create a killer offer, you need to understand
what you’ll be offering.
3. Features of what they get when they purchase
Once
you’ve figured out the benefits, you need to come up with the features.
These are the nuts and bolts of what they get when they purchase.
No matter what you do, there is probably some competition.
An impressive set of features (which show HOW a buyer will realize the
benefits) will make your offer appear much more valuable. Add features
wherever you can to support the benefits.
Far too
many people chose a price and try to create an offer around that. That’s
not the way to go about it. The price of a product or service is compared to
what it’s worth to the buyer.
If something is of exceptionally high quality, offers a long
list of benefits, and has more features than other options, then even a high
price will seem low.
The more
value you can build the better. Keep adding to the offer. Show them
what they can earn, save, or the dollar values of the offer’s components. As
the value goes up, the relative size of the price will go down.
5. Guarantee to refund anyone who isn't satisfied
People are often hesitant to spend money. They want to be
sure they’re getting a good deal and avoid the risk of loss. This is why
you need to add a guarantee. This could be as simple as a guarantee to
refund anyone who isn’t satisfied or as complicated as a warranty with maintenance.
Or, offer a free trial and let them use your product or service
for a short period of time. This guarantee is often what pushes people
over the line and into the realm of paying customers.
6. A Call to action
If you want them to buy something, contact you, or submit their
email, you need to tell them exactly how to do it and do it NOW. The
call to action is the culmination of everything your sales copy has been
building.
With practice, you can learn how to create your own killer
offers. It does, however, take a lot of time and effort to write, test,
and revise until it sells well. You can fast make money online if you know what you're doing.
If you’d rather jump
right into promoting killer products and making good money, you absolutely need
to see my Done-For-You system for generating leads and selling the
high-converting offers I have perfected over time. Click here now and
learn how to start raking in money today.
Please leave your comments in the comments section BELOW and I will get back to you soonest.
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